What Is the Blue Economy? A youth-friendly guide

Have you heard the term “Blue Economy” and wondered what it actually means? Don’t worry, we’re here to break it down in simple terms and show you why it matters, especially for young people like you!

So, what is the Blue Economy?

The Blue Economy refers to the sustainable use of ocean, sea, lake, and river resources to support economic growth, improve livelihoods, and protect the health of aquatic ecosystems.

It’s about using water wisely and responsibly, so communities can thrive without damaging the very environments they depend on.

Imagine:

• Clean beaches with thriving marine life

• Renewable energy from waves or offshore wind

• Jobs in eco-tourism, sustainable fishing, and marine innovation

• Less plastic, more purpose 

That’s the Blue Economy in action!

Why is it different from the “old” way?

Traditionally, economies focused on taking from the environment: overfishing, polluting, and using water resources without thinking about the consequences.

The Blue Economy is different. It’s about balance, supporting both people and the planet.

It’s guided by:

• Sustainability: Protecting natural water systems for future generations

• Inclusion: Making sure all voices, especially youth, are heard

• Innovation: Using creativity and science to solve water challenges

Where does BLUEFRONT come in?

The BLUEFRONT project brings the Blue Economy to life through youth empowerment, environmental education, and community action.

We're:

• Hosting focus groups to listen to your ideas

• Creating research toolkits so you can explore local water issues

• Designing training programs and an online MOOC to teach practical skills

• Co-creating Water Roadmaps that guide real-world action

“The Blue Economy isn’t just a policy, it’s a movement. And young people are leading the way.”

Why should youth care?

Because the future of water belongs to you. Whether you live near the sea, a lake, or a river, the Blue Economy affects your:

🌱 Health

💧 Access to clean water

🏄‍♂️ Leisure and tourism

🎓 Career opportunities

📣 Right to have a say in climate and environmental decisions

And with projects like BLUEFRONT, you don’t need to wait for change—you can be the change.

Get Involved!

• Join a local cleanup

• Share your story about water challenges in your area

• Follow our updates to learn how to do community-based water research

• Stay tuned for our online training to grow your knowledge and skills

The Blue Economy starts with awareness, but it grows through action. Let’s build a water-secure, climate-smart future, together.